The 2008 – 2009 Bentley Marketing Campaign in TIME launched this year with a two-page spread announcing our exciting, new “give a year” partnership with City Year, a renowned national youth service organization. The campaign continues with a focus on faculty research, a series that was initiated in 2007 – 2008. The full-page ads in TIME spotlight Bentley scholars who are investigating topics as diverse as business ethics, innovation, bioterrorism and the pros and cons of globalization. The ads focus on the current research of faculty members, who offer their perspectives on the emerging issues of our times and the results of their research endeavors. TIME readers are invited to learn more by visiting a special faculty research website that features a series of “video conversations” with Bentley professors.

At times, these full-page profiles will appear along with a 1/3-page ad promoting the Bentley Tomorrow25 program, the Bentley “give a year” national service program with City Year, or the Bentley Leadership Forum.